Stop Asking Permission

Unlock the secrets to overcoming imposter syndrome and launching your ultimate passion project in this inspiring episode! Join us for Episode Four as we sit down with Lucy Mowatt to discover how she transitioned from copywriter to founding DINK, a beautiful, independent print travel magazine.

Key takeaways:

• Learn how a milestone birthday and a quiet summer pushed Lucy to finally launch an idea she’d been sitting on since 2012.

• Discover the process of structuring, flat-planning, and self-publishing an independent print magazine.

• Understand the growing appeal of premium "bookazines" and tangible print media in a digital-first world.

• Explore the target audience of DINK: the "middle ground" of independent travelers who want memorable experiences without the luxury price tag.

• Hear Lucy's ultimate advice for creatives struggling with fear: stop making excuses and "just start."

Timestamps:

00:00 Introduction & overcoming technical hurdles

03:03 What inspired Lucy's early journalism aspirations

05:31 The 2012 seed of DINK Magazine

08:02 Overcoming the fear of failure and hiding behind "busy work"

12:46 Structuring the magazine and categorizing content

17:13 Finding the gap in the travel market for independent explorers

28:40 Why physical print is making a massive comeback

35:29 What's next: Issue 2 and exploring Oaxaca, Mexico

41:05 Final advice: Just put pen to paper

Links to shout outs in this episode:

Back the new issue! Support DINK Issue 2 on Kickstarter here: https://www.kickstarter.com/projects/dinkmagazine/dink-issue-2-an-independent-travel-magazine

Huge shout out to James Ward, the talented designer who collaborated on the beautiful templates for DINK.

Big mentions to Italy Segreta, the stunning oversized Italian magazine that inspired Lucy's love for premium print experiences.

To follow Lucy's journey and grab a copy of the magazine, search for DINK Magazine online!